Stormtech Spring 2025 Magazize

“... a supplier with total passion.”

The Workwear Industry: Requirements and Quality

Our journey began with workwear apparel, an industry known for its stringent demands on durability and long-term use. You Brands has established a strong presence in this segment, renowned for our build-to-last quality in our basic product range. The Nordic workwear industry differs slightly from the rest of Europe, particularly in the areas of merchandise, promo wear, and giveaways. These sectors often brand their logos on products with the same durability standards as workwear. The term “workwear” encompasses any business requiring uniforms or corporate logos on apparel, making it our largest market share, followed by sportswear, events, and crew lines for sustainable use.

Sustainability At You Brands, sustainability is at the core of our operations. We are committed to reducing our environmental footprint through various initiatives. Our products are designed with longevity in mind, ensuring they withstand the test of time and reduce the need for frequent replacements. We prioritize the use of eco-friendly materials and processes in our manufacturing. Additionally, we work closely with our suppliers to ensure ethical practices and minimize environmental impact throughout our supply chain. By choosing You Brands, our customers are not only investing in high-quality products but also supporting a sustainable future.

STORMTECH MAGAZINE – SPRING 2025 | 19

STORMTECHPERFORMANCE.COM