Stormtech Company Onboarding - UK & Europe

STORMTECH BUSINESS STRATEGY

The STORMTECH brand continues to gain strength in international markets as the premium outdoor apparel brand in the promotional products industry. For customers who are new to the STORMTECH Brand, we would like to share an overview of the key elements that separate our company from other suppliers in the industry:

1. BRAND STRENGTH Unlike other promotional products suppliers, STORMTECH is a recognized brand sold in both retail and promotional channels world wide. A growing number of companies now prefer to have their corporate identity associated with a recognized brand which creates a higher perceived value from the perspective of the end user.

5. MARKETING STRENGTH As a recognized brand in both consumer and corporate channels, STORMTECH invests a significant percentage of annual revenue in advertising directly to consumers through social media campaigns, print media and through a growing network of brand ambassadors in countries where our products are distributed. This strategy builds brand awareness and drives both consumers and corporate customers to the STORMTECH brand.

2. STORMTECH 5 YEAR WARRANTY We offer a 5 year Warranty on all products against defective materials and workmanship - unique in the promotional products industry.

6. DECORATING CAPABILITIES All STORMTECH products are designed to work effectively with a wide range of decorating options, including embroidery, heat transfers and screen printing.

4. DEEP INVENTORY Unlike any other outdoor apparel brands, STORMTECH maintains a year-round deep inventory in a wide range of Men’s and Women’s styles with a full selection of colors and sizes available for immediate shipment. 3. IMPROVED MARGINS Our focus on high quality control standards, cutting edge fabric technologies and design allow us to deliver a superior product for our customers. Our deep stock purchasing strategy also allows us to secure production that is highly cost efficient and consistent. We also control the distribution of our products by selectively approving distributors and resellers in order to minimize over distribution that can otherwise lead to an erosion of published pricing through discounting. In this way our distributors and resellers are able to achieve much higher margins than are derived through lower tier apparel brands.

7. ALL INCLUSIVE SIZING Unlike other apparel brands, STORMTECH offers compatible men’s and women’s styles in an all-inclusive size range featuring men’s SM - 5XL and women’s XS to 2XL. We pay careful attention to fit specifications to ensure that our products deliver a perfect fit for every customer.

8. SOCIAL RESPONSIBILITY Through our 1 : 1 INITIATIVE, we’re proud to donate 1% of our global sales to community organizations that support at-risk youth. Giving back to the community is an important consideration for many corporations who purchase branded apparel.